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Life. Reconnected.

Behavioural intelligence for everyday life and healthcare

Young person sitting quietly, reflecting

Your rhythms tell a story

Sleep, movement, social contact, and your relationship with your phone — these daily rhythms shape your physical and mental health in ways you might not notice.

When patterns shift — sleep gets shorter, phone use creeps later, social contact drops — it often signals something changing beneath the surface. Long before you'd think to tell someone.

Rumii sees these patterns. Not by reading your messages or tracking your content, but by sensing the behavioural patterns your phone knows, before you do.

Who is Rumii for?

Whether you're looking for personal support or building clinical programmes, Rumii adapts to your needs.

For Young People

Your phone already knows your patterns. Rumii helps you understand them, build healthier habits, and earn rewards for taking care of yourself. No judgement, no pressure — just quiet, personalised support when you need it.

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For Healthcare & Research

Helping care teams be more responsive, supporting people to stay engaged with the treatments that matter, and shaping services around real population health needs — all from the behavioural patterns people already generate, passively and privately.

Explore the platform

How Rumii Works

From passive sensing to actionable intelligence, in six steps.

Step 01

Passive Sensing

Your smartphone generates behavioural signals continuously — movement, sleep, social proximity, and screen interaction — without any input from you.

Step 02

Phenotyping

Raw sensor data is structured into behavioural domains — sleep quality, physical activity, social connection, and digital habits — creating a living behavioural profile.

Step 03

Reasoning

Rumii evaluates phenotype trajectories over time, identifying shifts in behavioural patterns and flagging risk before it becomes crisis.

Step 04

Engagement

Rumii delivers clinically grounded adaptive support through compassionate nudges and conversational AI designed to get healthy habits back on track.

Step 05

Delivery

Behavioural intelligence is delivered via API, webhook, or hosted console — integrated directly into your existing clinical or operational workflow.

Step 06

Analytics

Longitudinal retention metrics and behavioural endpoint data power continuous improvement across engagement, adherence, and clinical outcomes.

Built on clinical expertise

Rumii is founded by a Consultant Clinical Psychologist with over two decades of experience supporting young people, and a Professor in Artificial Intelligence with deep expertise in multi-modal agentic AI systems for healthcare. Every feature is designed with clinical rigour, technical precision, and real-world compassion.

20+

Years of clinical psychology expertise

60–80%

Of treatment outcomes are driven by behaviour

90%

Of young people experiencing difficulties never tell anyone

Business Support

FAQs

How does the data exchange for sponsorship work?
Do I have to have the app open all the time?
How do I earn MindCents?
How do you keep my data secure?
What if I don’t want to use Rumii anymore? Will deleting the app delete my data?